When it comes to building a marketing strategy, building a website with a blog is a great way to gain exposure and connect with other interior designers in Dubai. It can also help you connect with brands and bloggers. But the most important investment in any interior design marketing campaign is building an email list. Research shows that over 99% of website visitors will not become potential clients on their first visit. Also, almost 100 percent of those visitors won’t return. However, by building an email list, you can increase the number of repeat clients and qualified prospects.
Showing off your visual design skills:
Visual designers can showcase their work in a variety of ways. Whether you use a simple slide show or create a motion graphic video, this is a great way to promote your work. A YouTube channel can also be used to display work and can include contact information, call-to-action messages, and links to your website. Another great way to display your work is on Pinterest, which receives over 90 million visitors a month. As an interior designer, you can connect with a visually-oriented audience.
Participating in designer showhouses:
Taking part in designer showhouses is a great way to build your name and brand in the design industry. By participating, you will be able to showcase your talent to other top design professionals, who will likely want to feature your work in their publications. In addition, you will get exposure to potential sponsors and clients. While participating in designer showhouses isn’t a must for every interior designer, it can help your business grow.
Telling a story about yourself:
Telling a story about yourself as an interior designer is an effective way to market yourself. You can use storytelling to draw attention to your services and to differentiate yourself from other interior designers. An expert designer recommends practicing storytelling to improve your ability to tell stories in front of an audience.
Using social media:
Using social media can be a great way to make your interior design brand stand out in the market. You can use platforms such as Facebook and Instagram to reach a wider audience. You can use paid advertising to target specific members of your target audience. This allows you to post relevant and interesting content to your audience. Instagram also allows you to set your ads to follow people who are similar to your current targeted customers.